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A platform that makes space cruises feel real, turning a futuristic idea into a practical experience.

About Spectra

Project: Spectra

Category: Website

Year: 2024

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Logo & Colors

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(1) ​Vivid Sky Blue
#05C6E5
(2) Red
#ee212b
(3) ​Cinnabar
#F0512A
(4) ​Flax
#faf4a0
(5) Lavender Pink
#eaa8cb
(6) Red (Crayola)
#ee325a
(7) ​RISD Blue
#434CFF
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Overview

For the final project in my studies, I wanted to take a unique approach — something a bit out of the ordinary and not entirely grounded in reality. 

 

Spectra is a space cruise company offering an unforgettable journey to the Moon, Venus, and Mars, designed to make space travel accessible and engaging. The website simplifies the planning process, allowing users to book tickets, customize packages, select cabins, and arrange dining preferences. Interactive features like a social survey help passengers connect with others, enriching their experience.

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The Challenge

The central challenge was to translate a futuristic vision into a practical, user-friendly website for today.

My focus was on blending innovative visuals with optimal user experience, making sure the design give a clear, enjoyable, and accessible experience for the users of the present-day.

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The Process

During the user research, I interviewed Daniela, who shared concerns about the social aspects of a long trip in close quarters with strangers. She emphasized the importance of connecting with like-minded individuals to feel comfortable and make meaningful memories. This insight inspired the creation of a survey for passengers to match with others who share similar interests and energy, enhancing the social experience onboard.

User Flow

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User Flow

User Flow

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Low fidelity wireframe

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Full flow

Full flow

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